A "Hip Trip on a Luxury Ship" - Ocean Liners Magazine

A “Hip Trip on a Luxury Ship”

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This ad promoting a jazz cruise on Holland America’s Rotterdam (1959)  is from an October 1974 issue of New York Magazine.  Check out the on board entertainment: Lionel Hampton, Count Basie, Sarah Vaughan, Cannonball Adderley and more, including the great jazz critic and historian Leonard Feather. “Take a hip trip on a luxury ship!” Indeed.

The 1970s was a golden age for cruises in much the same way that the 1930s was a golden age for transatlantic crossings. Both eras possessed a unique type of glamour that won’t ever be repeated.

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